Here’s A Good Article on Storytelling

https://www.cooper.com/journal/2017/7/people-dont-buy-your-product-they-buy-your-story?

Invest the 5-10 minutes to read it, totally worth it.

Quotage…

“The secret to persuasion, influence, and motivation is a formula deeply grounded in storytelling.”

and also…

“People Don’t Buy Your Product, They Buy Your Story”